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WalkMe pricing guide

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 at a reduced cost by negotiating pricing on your behalf, using our intel on how much companies like yours are paying.


Company Profile

Company Info

WalkMe pioneered the Digital Adoption Platform (DAP) to simplify user experiences by combining insights, engagement, guidance and automation capabilities.

San Francisco
year Founded
Customer Success


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What is



This WalkMe pricing guide examines the digital adoption platform (DAP), illuminating the main features and potential cost. We’ll also compare WalkMe to a few alternatives to help you find the most suitable DAP platform for your organization. Also, find out how partnering with Vertice can help you obtain the cheapest price through direct and strategic negotiations based on our market intelligence.

What WalkMe can do for you 

WalkMe is an industry-leading DAP solution helping organizations enhance user experience and engagement with their software applications. Large enterprises often leverage hundreds (or even thousands) of SaaS tools — WalkMe provides a streamlined way to walk employees through the fundamentals of each. 

The WalkMe platform reduces digital friction by enhancing application adoption and optimizing workflows. It acts as a contextual layer on top of existing web and mobile applications, signposting processes with interactive walkthroughs, tailored onboarding, and in-app guidance. 

Organizations can also access in-depth data insights and reporting, with enterprise-level dashboards helping C-level executives effectively measure impact and ROI with a goal-based approach.

WalkMe pricing offers access to patented AI technology, with the DeepUI feature being a particular highlight. This tool understands software applications like humans, continuously identifying changes and adapting guidance accordingly. 

Consequently, organizations can scale and optimize processes without worrying about delays caused by updating employee knowledge. Positive feedback from huge corporations like Hitachi demonstrates its potency. 

WalkMe pricing is based around extensive capabilities across three main products: 

  • Data – WalkMe includes smart digital adoption analytics, helping organizations gain clear, data-driven insights into how employees use applications. The platform can track thousands of different apps, ensuring users leverage each one as efficiently as possible. AI-powered actionable recommendations can fix broken workflows in seconds, optimizing organization-wide processes and driving productivity. WalkMe also helps enterprises rightsize software resources, providing usage insights to eliminate wasteful spending. 
  • Action – Organizations can leverage the data-driven insights above with WalkMe’s low-code editor, creating meaningful and personalized user guidance across an application landscape. The platform provides agile and real-time tools to help employees quickly tackle software changes, allowing enterprises to consistently enhance their systems. Workflow automation and accelerators boost efficiency, prevent errors, and fast-track time to value (TTV). 
  • Experience – The Data and Action abilities come together to optimize employee experiences with contextual guidance and automation exactly what they need it. The ActionBot provides a conversational interface, helping to speed up processes within and across applications without switching between specific resources. Mobile and desktop workstations empower users with an all-in-one approach to automation, workflow creation, and information management. 

WalkMe is a strong fit for large enterprises across various sectors, particularly those with complex applications or a focus on digital transformation. The platform offers multiple SaaS integrations with business-critical software like Salesforce, Microsoft 365, ServiceNow, and many more. 

WalkMe pricing structures and tiers

WalkMe pricing isn’t particularly clear, as evidenced by our 49/100 transparency score. While this can make initial pricing estimates difficult, it sometimes means a higher discount possibility. This is especially pertinent when you partner with Vertice for procurement — our unique pricing benchmarks give us vital leverage during SaaS contract negotiations

So, how does the WalkMe pricing structure actually work? The vendor splits the main categories into subscriptions for employees or customers. An overall price is then calculated using a core offering and various add-ons. The exact cost is only available per quote, but we’ve done our best to elucidate how WalkMe pricing works below.

WalkMe pricing – Core (for Employees) 

A core WalkMe pricing plan for the employee-focused DAP solution includes analytics, reporting, interactive in-app guidance, unlimited user workflows, omnichannel experiences, and security controls.  

Organizations gain limited access to advanced features like DeepUI, Smart Widgets, censorship controls, and the ActionBot. The various enterprise-level module add-ons grant complete functionality, something worth considering for larger organizations. We’ll explain these in the add-ons section to avoid confusion. 

WalkMe pricing – Essentials (for Employees) 

Organizations that prefer a fixed-price, fixed-scope WalkMe pricing plan for employees may prefer the Essentials tier. This includes up to two pre-built sales and HR workflows deployed on Salesforce, Microsoft Dynamics, Workday, or SAP SuccessFactors. 

This WalkMe pricing plan is ready to roll out in four weeks, suiting organizations on a tight timeframe. However, overall functionality and subscription flexibility is far more limited than the Core plan above and there isn’t scope for add-ons.

WalkMe pricing – Core (for Customers) 

WalkMe pricing for customers is available per quote. The vendor leverages its employee-focussed DAP suite while shifting the focus onto customer-facing applications and websites. 

Some key features include: 

  • Advanced analytics and reporting;
  • Self-serve content creation engine; 
  • Smart audience targeting;
  • Personalized onboarding.

Additional WalkMe costs to consider 

Instead of a typical tiered approach, WalkMe pricing requires organizations to choose from four enterprise-level add-ons to complement the Core plan. Exact costs are only available per quote. 

Here’s an overview of WalkMe’s add-ons: 

Enterprise Analytics 

The Enterprise Analytics module provides four main additions: 

  • Application Discovery – Automatically discover all web-based applications being used by employees for quick and easy SaaS visibility.
  • License Optimization – Optimize software licensing by comparing counts, types, and costs with overall usage. Organizations can consequently rightsize resources, consolidate apps where necessary, and identify wastage.
  • Form Analytics – Diagnose problems and sticking points with data collection forms. 
  • Data Export – Integrate WalkMe data with third-party apps for smarter user adoption insights.

Customization & Collaboration 

The Customization & Collaboration add-on includes personalization and segmentation for third-party inputs (rather than just internal inputs in the Core plan). Organizations also receive two unique additions: 

  • Real-Time Collaboration – Centralize real-time feedback during the design phase and react accordingly;
  • Branding and White Labeling – Customize WalkMe content like walkthroughs and rebrand it for your specific business. 

Connected Workplace

WalkMe pricing for the Connected Workplace builds on the Core plan’s limited ActionBot, Enterprise search, Smart Widgets, and desktop/mobile notifications. Organizations also gain access to one additional feature: 

  • Public Search API – Upgrade enterprise search functionality by connecting any application required.

Enterprise Security Suite 

The Enterprise Security Suite significantly enhances security. It’s arguably the most powerful add-on module, offering upgraded single sign-on (SSO) and advanced censorship controls alongside custom roles and permissions. 

Organizations can also leverage two exclusive security features:  

  • API Permissions – Take granular control of the WalkMe features and data individual users can access through the WalkMe API;
  • Proxy Support – Easily integrate WalkMe with existing domains and proxies. 

Other vendors offering DAP solutions

Comparing multiple vendors across the DAP space is essential for optimal SaaS procurement. Here are three WalkMe alternatives to consider.

WalkMe pricing vs Whatfix

Although Whatfix pricing is similarly opaque to WalkMe, customer stories indicate it can be cheaper. Recognized as a Gartner Leader, the vendor offers three subscription tiers: Standard, Premium, and Enterprise. 

While Whatfix isn’t as customizable or powerful as WalkMe, the main benefit is a much more intuitive and user-friendly interface. It can be a more cost-effective option for organizations with less complex software applications.   

WalkMe pricing vs Pendo

Pendo pricing is split into four tiers: Base, Core, Pulse, and Ultimate. Exact pricing is only available on request, but our research suggests the vendor is often slightly cheaper than WalkMe. 

Pendo focuses more on customer-facing experiences and is widely regarded as easier to use. However, WalkMe excels with its employee onboarding and workflow management functionality.  

WalkMe pricing vs Userlane 

Userlane pricing is entirely quote-driven, with no mention of any specific tiers. The platform was named Easiest to Use by Gartner in 2023 — its main selling point. 

Organizations can leverage straightforward drag-and-drop features to create walkthroughs at speed without any prior coding knowledge. Nevertheless, WalkMe offers a more comprehensive and feature-rich service overall.  

WalkMe pricing – the Vertice verdict 

WalkMe is arguably the most powerful DAP platform on the market. The vendor advertises a 494% ROI — an impressive statistic backed up by positive customer stories from major players like Deloitte, Hitachi, and IBM.  

Customer stories indicate WalkMe has a steep learning curve, so bear this in mind. The tradeoff is exceptional functionality, with powerful customization options enabling intricate user onboarding and in-depth training experiences. Robust analytics also provide valuable user insights, while next-gen AI and automation tools streamline workflow management. 

WalkMe pricing’s obscured nature can make estimating costs difficult, but it also provides greater opportunity for negotiation. 

This is an area Vertice specializes in — we use pricing benchmarks and market intelligence on what companies are paying, in order to engage in strategic negotiation and get you the best price. 

Our service also extends to tech stack optimization, with unified dashboards and real-time reporting helping you get the most out of your SaaS solutions. Explore our SaaS Purchasing Platform or get in touch to see how we can help.


Pricing FAQs

Is it worth paying for WalkMe?

WalkMe can be more expensive than alternative DAPs, but its feature-rich platform is worth the price. Use the value calculator to gain a better insight.

Can I use WalkMe for free?

No. WalkMe has no free plans, although organizations can request a demo to test out the platform without paying.

What are the subscription options for WalkMe? 

WalkMe has a Core subscription for employees supplemented by four add-on modules. The vendor also offers a fixed-rate Essentials plan and a product specifically for customer-facing applications. You can find a detailed breakdown further up the page. 

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