Verity & Renewal Insights

The Challenge

This customer faced a major contract renewal with a long-time vendor. Historically, they had always renewed without question, assuming continuity was the safest path.

But dissatisfaction with support and rising costs left stakeholders wondering if they were missing out on better options.

The Vertice Approach

With Verity, they benchmarked their incumbent vendor against the market. The insights revealed:

• Competitor pricing was significantly lower for the same functionality.
  
• Alternative vendors offered more flexible terms and better service commitments.
  
• Their current contract locked them into unfavourable renewal conditions if they acted too late.
  

The Outcome

Armed with this intelligence, the customer:

• Entered renewal negotiations early, using competitor benchmarks as leverage.
  
• Secured a much stronger deal - both in cost and contract flexibility.
  
• Gained executive buy-in to evaluate a competitor, ultimately switching to a vendor that offered better support and scalability.
  

Why It Worked

Rather than defaulting to the familiar, the customer used Verity’s renewal intelligence to challenge assumptions.

That preparation turned what could have been another rubber-stamp renewal into a strategic decision that delivered better value.