AI, cutting costs and optimizing SaaS

Julio Martinez joins Kathy Svetina to discuss why finance is more than crunching numbers, and how strategic finance decisions make a real impact on business growth.

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Key takeaways

• Focus on free cash flow, not just revenue
• Embrace technology to improve efficiency
• Get ready for AI-driven financial forecasting
• Shift from number crunching to strategic thinking
• Prioritize value over cost in procurement decisions
• Centralize software management to control SaaS expenses